Working closely with the interior designer we come up with a splash look for a fresh and smooth look. This combined with the rich and vibrant colours of the client helped to bring the document together in a consistent and updated way, that we felt went well with the clients overall image.

​

To help the document stay on brand I used their font as the main titles with a simple and readable san serif for the body text. To go alongside this I also used a variety of the client's colours to help split the document up into sections. I felt that this gave the document some solid structure and could help the client to get around the doc more effectively.

​

Negative space also helped play a part in the look and feel of this document. This was to create a fresher more open feel. This went well with the overall design concept for the building, that the designer wanted to portray. The paper that was used in printing the doc was also influenced by the design of the building. The paper used was recycled and had a canvas-like feel to it. This I felt tied in well with the watercolour splash concept and made the document come alive.